*Saregama signs an exclusive deal with music composer- Anupam Roy Anupam Roy.*
News stardom : Kolkata, 13th February 2022. Saregama in collaboration with National Award Winning Musician Anupam Roy release their first Bengali song– ‘Putul Aami’ featuring prominent actors Riddhi Sen and Surangana Bandopadhyay.
Anupam Roy who is one of the most acclaimed musicians of the country becomes the first exclusive non-film partner for Saregama Saregama with Anupam Roy will be releasing 4 songs of different genres throughout the year.
With the contemporary new love song ‘ Putul Aami’ Anupama Roy talks about a modern love which is not an old school romance. Specially releasing on the occasion of Valentine’s Day it features the popular young couple Riddhi and Surangana. Real life couple Riddhi Sen and Surangana Bandopadhyay ( post their stint on Open tee Bioscope) will be partnering for the first time as an onscreen romantic couple in the music video.
The love song “Putul Ami”
narrates the story of a man ( Riddhi) who has been friendzoned. He feels that like a puppet on a string constantly moving to the whims and fancies of the woman he desires ( Surangana) .The video shall feature Anupam Roy himself where he is seen crooning to “Chhure Phele De Amae, Kacche Tene ne Aamaye”….Putul Aami” ( Push me away or bring me closer, I’m a puppet in your hands) standing in a room full of mannequins. The parallel story shall feature a female doll maker ( Surangana) who is constantly trying to create the doll of her ideal man, while the guy next door ( Riddhi) who is in love with her is always waiting for her to notice him. Do the couple unite in the end? All questions will be answered this Valentine’s Day!
Anupam Roy who is known for his plethora of love songs talks excitedly about this fresh number “Putul Aami is a coming of age love / relationship song where a partner keeps getting hurt. He/she doesnt know about the other person’s position in their life. The strings of control of their life is in someone else’s hand. Almost like a puppet in the whole scheme of things”
Positive about this association and Saregama’s contribution to Bengali Music Industry Vikram Mehra, MD, Saregama India Limited said ” “It has been Saregama’s belief that regional music consumption will hold a definitive stronghold over the entire Indian music landscape. We are betting big on regional tunes and stories. Taking a leap in the Bengali music space, we look forward to this long-term association with Anupam Roy, who I believe is one of the greatest present-day Bengali musicians. We hope to create music that passes on for generations to come with Anupam.”
The teaser launch of the love song took place at Octa Park Street in the presence of artists Anupam Roy, Riddhi Sen and Surangana Bandopadhyay on the 12th February marking the Valentine week.
Produced by Saregama , Directed by Abhirup Ghose, composed, sung and written by Anupam Roy, featuring Riddhi and Surangana, Putul Aami will be releases on 14th February (Valentine’s Day) on the YouTube channel of Saregama. The song will be available on all leading OTT platforms: Spotify, JioSaavn, Resso, Gaana, Wynk, Hungama etc.
About Saregama India:
Saregama India Limited, formerly known as The Gramophone Company of India Ltd is an RPSG group company owning the largest music archives in India and one of the biggest in the world. The ownership of nearly 50 percent of all the music ever recorded in India also makes Saregama the most authoritative repository of the country’s musical heritage. Saregama has also expanded into other branches of entertainment – publishing, film production, and digital content.
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