For the coming years on brand building, channel development and digitization. These will be towards capacity build-up and modernization in the next 3 years…..

*for the coming years on brand building, channel development and digitization. These will be towards capacity build-up and modernization in the next 3 years”.*

 

News Stardom : 7th. June, 2023. Delighted on the recent Rajasthan Royals’ (RR) association as their Title Sponsor in the IPL 2023, Ms. Burra said, “IPL and RR collaboration is very valuable as it will help us strengthen our brand in every household in India. This association between a brand that has transformed into a household name that aims to power happier homes through technology innovations and a cricket team whose mission is to ‘transform society through cricket, and cricket through innovation’, goes a long way in establishing a mutually beneficial partner ecosystem that can drive the ambitions of both the entities. Through its philanthropic arm – the Royal Rajasthan Foundation – the franchise has been working to enable opportunities for empowered women in Rajasthan for equitable access to water, livelihoods and mental health interventions, while also providing access to solar energy. The ongoing women’s day campaign #WomenInEnergy aims to reduce gender gap in energy sector and provide equal opportunity for women powering happier homes. Luminous commitment to enriching education for girls, creating livelihood, and a green environment to live in, there are numerous synergies for both the brands given the Royals’ ambition of impacting society with cricket as the vehicle.

 

About Luminous:

 

Luminous Power Technologies is a powerful and trustworthy brand with a wide range of innovative products in the power backup and residential solar space that covers inverters Batteries & Solar solutions. Luminous has been in business for 35 years now. Recently CRISIL has upgraded its credit rating to AAA+. With 6 manufacturing units, more than 28 sales offices in India, and a presence in over 40 countries, our 6000 employees serve more than 60,000 channel partners and millions of customers. Our motto has always been Customer Delight through Innovation & Passion with the focus on Execution & teamwork.