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Ditipriya Roy Launches Senco Gold & Diamonds Shakti Collections at Bengal Shopping Festival…..

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Ditipriya Roy at Senco Gold and Diamonds stall inauguration today at Bengal Shopping festival

Staff Reporter : Kolkata,20th September, 2024. Senco Gold & Diamonds is a leading pan-India jewellery retailer having 167 showrooms across India ranking 78th in the recent Global Luxury Goods list by Deloitte. Senco Gold & Diamonds has been listed as the 2nd Most Trusted Jewellery Brand for the 4th year in a row by TRA.

Senco Gold & Diamonds is proud to be the Gold Partner of the Bengal Shopping Festival happening for the first time in Kolkata. To celebrate & enhance the shopping experience of the enthusiastic customers, Senco Gold & Diamonds will run exciting offers at its stall giving upto 50% off on the making charges of Diamond jewellery and upto 10% off on diamond value along with 0% deduction in old Gold Exchange & upto 25% off on making charges of Gold Jewellery on all days of the fair from Sept 20th to Sept 24, 2024, at Biswa Bangla Mela Prangan, Kolkata (behind ITC) and the same offers are also made available at ALL Senco Gold & Diamonds showrooms across Bengal. The Bengal Shopping festival is celebrated from Sept 20 to October 05, 2024, across the city.
Senco Gold & Diamonds over the years has celebrated women not just by adorning them but through their multiple CSR activities. In keeping with this spirit, Senco Gold & Diamonds announced the launch of a new Durga Puja Collection namely Shakti Collection that comes under Senco’s fine jewellery sub-brand Everlite. Durga Puja is about Shakti. Pujo means shakti. It about the power and grace that resides within every woman. Durga Puja is a welcoming of ‘Maa Durga’ and is a special event in every Bengali’s life, a time of joy, reverence, cultural heritage, and pride. It is that time of the year when people across India & Globally, especially Bengalis, travel back to their homes to be together with their loved ones and to celebrate the biggest festivity of the year – The Durga Puja.
Ranjana Sen, Chairperson of Senco Gold & Diamonds said, “In the likes of Dubai, Kolkata wants to start its own shopping festival to promote its Business, Karigari, Designs, and what Bengal is famous for. The Shakti Collection is designed for the festive season and for everyday wear and it is fine jewellery that serves as a token of strength and empowerment”.
Suvankar Sen, MD & CEO, Senco Gold & Diamonds said, “Our 85 years of trust and karigar shall be showcased in Biswa Bangla Mela Prangan Exhibition Hall, with all the various designs and collections such as Vivah, Everlite Diamond and everyday wear fine jewellery, Aham Men’s Jewellery, Gossip fashion jewellery, also Sennes lab grown diamonds and leather luxury accessories. We shall also promote our new age gold saving platform which is one of first digital platform in country and monthly instalment schemes Swarnayojana”.

About Senco Gold & Diamonds: Senco Gold & Diamonds is a leading pan-India jewellery retailer with a legacy of 85 years having so many showrooms. Senco Gold & Diamonds has been listed as 2nd Most Trusted Jewellery Brand 4th year in a row by TRA. Senco Gold & Diamonds credit rating has been upgraded by ICRA for its Fund based Working capital facilities [ICRA]A and [ICRA]A2+ with “Stable” Outlook for Long term and short term, respectively. Senco has also been Certified as Great Place to Work (GPTW) for the 2nd year in a row. Senco Gold & Diamonds secured 78th ranking in the recent Global Luxury Goods list by Deloitte.
Senco Gold & Diamonds has over 167 showrooms spread across India with a mix of Own and Franchisee model and having various formats like Classic, D’signia, Everlite, Modern, Sennes and House of Senco to cater to various customer segments. The D’Signia showroom format offers a premium jewellery retail shopping experience to its connoisseur customers while Everlite offers lightweight, modern, and trendy collections. The recently launched Sennes Format caters to lifestyle accessory segments like Lab-grown Diamond and Leather Accessories
Senco Gold & Diamonds offers an extensive range of jewellery, including gold, diamond, Polki, Platinum, Kundan, Jadau, silver, as well as precious and semi-precious stones. With a catalogue offering more than 130,000 designs for gold jewellery and more than 72,000 designs for diamond jewellery, Senco offers a large variety of designs of handcrafted jewellery, most of which are designed in-house by its designers in close collaboration with skilled local karigars in Kolkata and across the country. Senco Gold & Diamonds brand portfolio includes “Everlite” focused on lightweight jewellery; “Gossip” the silver and fashion jewellery brand; and “Aham” catering to men. We also have Vivaha and Rajwada collections, which are a premium wedding jewellery range. We have recently launched “Sennes” Brand for leather bags and accessories as well. Our jewellery collection mark celebration of heritage, craftsmanship and innovation in jewellery design.

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