Staff Reporter : Kolkata, 7th September2024: Shoppers Stop, India’s premium fashion, beauty, and gifting omnichannel destination, launches its Pujo Collection at a dazzling fashion show held at South City Mall. Actors Arjun Chakraborty and Darshana Banik headlined the show, bringing the festive spirit to life in style on the runway.
Pujo is more than a festival—it’s an emotion, a celebration of culture, community, and flaunting your best look. Shoppers Stop’s new collection captures this essence, offering a wide range of outfits that cater to every Pujo occasion. Whether it’s Pandal hopping, adda sessions, or indulging in traditional rituals, Shoppers Stop has curated the perfect ensemble for you and your family, offering over 500 premium brands. What’s more? With Shoppers Stop, you can personalize your look with their Personal Shoppers. You can also find the perfect gifts for your loved ones. With so many offerings, once you step into your nearest Shoppers Stop, you will definitely say, “Aekhon Pujo Pujo laagche!”
The fashion show presented four collections, showcasing how people can curate the perfect look to make their Pujo memorable.
*The “Pandal Hopping” Collection: * This vibrant collection celebrates the joy of pandal hopping, a beloved Pujo tradition. Designed for the modern fashion enthusiast, these outfits blend comfort with style, ensuring an effortlessly chic look while exploring the festive streets. The range includes contemporary kurtas paired with stylish jeans, trendy tops with ethnic skirts, and casual fusion wear, all crafted from lightweight fabrics for ease of movement.
*Adda Collection:* Inspired by the intimate gatherings and small parties that light up the festive season, the Adda Collection strikes the perfect balance between elegance and glamour. With sequined tops, embroidered jackets, and chic trousers, these Indo-western outfits are designed to dazzle while ensuring comfort for those close-knit celebrations.
*The Pujo Traditional Collection: * This collection is a celebration of classic elegance and rich cultural heritage. Featuring a range of Kurta sets, Tunics, and Anarkalis, each outfit is a masterpiece that honors the grace and poise of traditional attire. Fine embroideries, luxurious fabrics, and timeless patterns promise to make you stand out, whether it’s for the morning Anjali, evening aarti, or any other festive occasion.
*Exclusive Pujo Collection: *The epitome of luxury and style, Shoppers Stop’s Exclusive Pujo Collection features meticulously crafted pieces combining modern trends with timeless aesthetics. Both sophisticated and striking, this collection promises to make every moment of Pujo special.
As Pujo approaches, the festive spirit fills the air with vibrant colors, rhythmic dhaak beats, and the familiar fragrances of the season. Shoppers Stop invites you to embrace this joyous atmosphere with a fashion experience like no other.
Commenting on the launch, Mr. Jiten Mahendra, Customer Care Associate & Chief Marketing Officer at Shoppers Stop Limited, said, “At Shoppers Stop, customer satisfaction is paramount. Pujo is a very important occasion in our customers’ lives in West Bengal. Keeping this in mind, we have curated looks that perfectly marry tradition with contemporary style, ensuring our customers look their best during this festival. We are happy to unveil our Pujo collection with renowned actors Arjun Chakrabarty and Darshana Banik.”
This Durga Puja, you can get the best shopping experience at Shoppers Stop. Find the most premium brands such as Versace, Fossil, and Michael Kors, as well as collections from Tommy Hilfiger, Calvin Klein, and Vero Moda and many more. With their offering in beauty, you can shop for brands like Jo Malone, MAC, and Estee Lauder, making Shoppers Stop the perfect one-stop destination.
At Shoppers Stop, customer satisfaction is of utmost importance, and their 10 million-strong First Citizen Club is a testament to that. This loyalty program provides exclusive benefits, priority access to events, and personalized shopping experiences. For those seeking an even more luxurious experience, the top-tier First Citizen Club Black Card offers premium rewards, including a 1-year extended exchange period, exclusive brand vouchers worth up to Rs. 50,000, no-queue billing, access to a First Assist Manager & Personal Shopper Lounge, special birthday surprises, and invitations to exclusive events and workshops.
As you gear up for Pujo, Shoppers Stop is your ultimate destination for everything you need to stand out. Whether it’s fusion outfits, exquisite festive wear, statement accessories, or essential beauty products, Shoppers Stop has you covered. Whether you choose to shop in-store or online, Shoppers Stop offers an exceptional shopping experience tailored to your needs. Visit your nearest store or explore the latest collections and exciting offers online at www.shoppersstop.com.
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About Shoppers Stop Limited
Shoppers Stop Ltd. is the nation’s leading premier retailer of fashion and beauty brands, established in 1991. As of 30th June 2024, Shoppers Stop operates 114 department stores. The company also operates seven premium home concept stores, 87 Specialty Beauty stores of M.A.C, Estée Lauder, Bobbi Brown, Clinique, Jo Malone, Too Faced, SS Beauty, 31 Intune stores, and 20 Airport doors, occupying an area of 4.4 million sq. ft.
Shoppers Stop is home to one of the country’s longest-running and most coveted loyalty programs, the ‘First Citizen Club.’ The company’s one-of-a-kind shopping assistance service, ‘Personal Shopper,’ is revolutionizing the way Indians shop, bringing more value, comfort, and convenience to customer experiences. The brand’s diversified omnichannel offers over 800+ recognized and trusted brands across a wide range of products that serve their overarching objective of delivering customer delight.
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